Many of the “paradigm shifts” you are seeing today are mostly incremental shifts not true paradigm shifts. Throughout history true paradigm shifts were ridiculed, opposed, and thought of as heresy – until the facts and data caught up and then they were accepted by the masses. Here are 5 paradigm shifts have been proven by our athletes […]
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‘Paradigm-shift’ is a term used a lot today to launch ‘new’ products, especially when it somes to athletic performance and sports nutrition. It’s catchy and gets our attention. Coupled with flashy packaging, website and marketing, the term ‘Paradigm-shift’ sells! The ‘WOO’ factor is huge! From the coffee choices you make to the ‘collagen’ you put […]
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Today’s podcast features OFM Athletes and Coaches Amy Hamilton and Naomi Land (who live on opposite sides of the world) contracted exactly the same parasite, Blasto Cytosis (Blastocystis), and how sports nutrition and the right diagnosis helped them.Life is full of challenges because that’s what life is all about. Some are planned like getting an […]
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